🚀 About Uphold
Uphold is a pioneering on-chain financial platform simplifying Web3 payments, banking, and investments for millions across 140+ countries. We bridge crypto and traditional finance with transparent, user-friendly infrastructure.
✨ The Role
As Crypto Marketing Copywriter, you’ll craft high-impact messaging that positions Uphold as the go-to platform for Web3 finance. From tweets to whitepapers, your words will educate, engage, and convert audiences across:
- Emails & push notifications (personalized for crypto-native segments).
- Social media (Twitter, Discord, Reddit) – riding trending narratives.
- Long-form content (blogs, landing pages, FAQs).
- Campaigns & ads that drive measurable growth.
This is a hands-on role for a "Team Player" who thrives in fast-paced crypto environments.
🎯 Key Responsibilities
- Develop Uphold’s brand voice – balancing technical accuracy with mainstream appeal.
- Write omnichannel copy (emails, in-app modules, social, sales decks).
- Collaborate with designers/marketers to launch campaigns that drive revenue.
- Stay ahead of crypto trends – DeFi, stablecoins, regulatory shifts.
- Build a content library for B2C and B2B use cases.
🔍 Who We’re Looking For
✅ Must-Have Skills:
- 3+ years copywriting (fintech/crypto/Web3 required).
- Portfolio showcasing crypto campaigns, DR copy, and social content.
- Deep crypto fluency – you speak "wallet," "APY," and "gas fees" fluently.
- Data-driven mindset – you optimize copy based on KPIs (CTR, conversions).
✅ Nice-to-Haves:
- Experience with email marketing platforms (HubSpot, Braze).
- Knowledge of SEO best practices.
🌟 Why Join Uphold?
- Shape the narrative of a top-tier Web3 finance platform.
- Competitive comp: 80K–80K–90K base + bonuses/stock options.
- Fully remote with team events and a "foodie culture."
- Growth opportunities – mentorship, crypto conferences, and more.
